Your archetype
The Driver
The road is the destination.
You plan holidays around passes, not beaches. You know the sound of your engine cold and warm and you would rather have a lighter car than a faster one. Your friends ask you before buying anything with wheels. Your weakness is a classified advert at midnight.
Your ritual: One early Sunday drive a month, before the tourists, without a destination.
- The suit
- A brown suede blouson over a navy knit, driving shoes in the boot
- The watch
- A steel chronograph: Omega Speedmaster or Zenith Chronomaster
- The drink
- An espresso at the top of the pass, a Negroni at the bottom
- The car
- An Alpine A110 for the road, a Defender for the winter
- The scent
- Leather and cedar, worn sparingly
Your signature
Your reading list
The Driver: your reading list
Motoring · Driving
The Last Analogue Cars
Manual gearbox, hydraulic steering where you can still find it, an engine that breathes on its own. Six cars you can buy new in 2026 that still ask something of the driver.
Motoring · Routes
Three Drives Worth the Fuel
The Grossglockner before breakfast, the Route Napoléon in October, the Stelvio when the coaches have gone. How to drive Europe’s best roads properly.
Motoring · Classics
Buying a Modern Classic Without Regret
A Porsche 997, an E46 M3, a Mercedes W124 estate. Twenty-year-old cars that are cheaper to own than you fear, if you buy the right one from the right man.
Motoring · Electric
The Case for an Electric Grand Tourer
Silent at 200 km/h, 500 kilometres between coffees and a chassis that hides two tonnes. The electric GT has arrived, and the arguments against it are mostly out of date.
The other archetypes
